What is a pop ad network?
An internet advertising platform that focuses on the distribution of pop-under and pop-up adverts is known as a pop ad network. Pop-under advertisements open in a new browser tab behind the one that is currently active. On the other hand, pop-up advertising overlay the current window in a new window.
Pop ad networks operate by bringing together marketers and publishers who operate websites or apps that can run pop advertising. The pop ad network will send a pop ad to the user's browser when they visit a publisher's website or app. Each time a user clicks on the advertisement or does another required action, the advertiser will subsequently be charged by the pop ad network.
Pop ad networks are a well-liked method for companies to advertise to a wide audience. They are also a reasonably cheap form of advertising because pop ads often have lower cost-per-click (CPC) rates than other ad formats.
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